Ready to start using videos in your marketing? It’s important to host them on an optimized YouTube channel of your own. This is 1 of 3 videos to teach you how to set up an optimized YouTube channel. Reach out to us if you need assistance!
In this video, you’re going to learn about the graphics you’ll need to complete your channel and look serious in the eyes of YouTube.
First your profile picture. This should be a 600 X 600 picture of yourself or a logo that you use across all social media. Next is your background image. This is a 2460 X 1440 image; however you want to make sure to design it in a way that it will work on a TV, desktop, and mobile device. So all important information should be placed dead center of the graphic. Last, you’ll want to have a 300 X 300 transparent .png file of your logo, or a message to tell people to subscribe. This graphic is your watermark and subscriber link. If you’re not a Photoshop pro, a great resource to use is Canva which has plenty of free or next to free templates to choose from.
Patty Hughes is President of Strategic Marketing Services and has over 20 years of experience in marketing and sales strategy.Having been fortunate enough to develop exceptional business relationships with both customers and colleagues throughout the years, she has been honored to help small businesses grow and has enjoyed being a part of their successes by partnering with them to establish a well-developed marketing strategy and assist in managing their ongoing marketing needs.