Small Business Marketing Blog
Looking for new marketing ideas? The Strategic Marketing Services blog serves as a marketing resource for small businesses, entrepreneurs and start-ups who are looking for marketing news, tips and innovative ideas to market their business. Every week, we post new marketing-related content to help you with your marketing efforts. Get these sent to your inbox by subscribing to our blog, or get a new blog post each week in your Facebook feed by following us on Facebook. Looking for help or ideas for your marketing and don’t see it in our blog? Contact us! We provide intelligent marketing for small businesses.
Improving the Conversion Rate of Your Small Business Website
Small business marketers spend a lot of time trying to drive traffic to their website, only to lose those hard-earned visitors quickly when they don’t engage with the site or convert. Since the goal of [...]
Google My Business is Now Google Business Profile: What That Means for Your Business
If it feels like a lot of companies are changing their names and the names of their products or services lately, you’re not wrong! Facebook is now under the technology conglomerate Meta, which is the [...]
How Small Businesses Can Integrate Sales and Marketing
In larger organizations, there are typically two distinct teams when it comes to sales and marketing. One team focuses solely on marketing while the other focuses solely on sales. Because the roles of the teams [...]
Avoid These Press Release Mistakes to Get Better PR
Press releases are still a solid way to raise brand awareness. Many savvy small businesses still successfully leverage press releases to keep the public updated on important company news. If you’re considering using press releases [...]
Bring In More Restaurant Customers with These Marketing Tactics
Many industries suffered significantly during the pandemic. While some are rallying back, others are still struggling to get to pre-pandemic levels. The restaurant industry is one that continues to lag behind in recovery as customers [...]
What is Remarketing and Should You Try It?
Many small businesses run on a fairly limited marketing budget, so it’s important that each dollar spent on marketing counts. Remarketing can be a powerful marketing tactic when done correctly. However, implementing remarketing may not [...]
WordPress Basics Every Small Business Owner Should Know
WordPress is one of the most popular platforms used by small businesses for their website. While it’s a smart idea to outsource your small business marketing to a professional so you can focus on running [...]
Here’s How to Get Better Performing Ads on TikTok
TikTok is fast becoming a viable advertising platform for many small businesses. Beyond simply posting videos, marketers are starting to see how placing paid ads on the platform can really pay off if done correctly. [...]