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Marketing Tactics

There are so many marketing tactics to use as a small business. Sometimes it’s difficult to decide which one(s) are the most effective. With that in mind, we’ve created a series of articles about marketing tactics with our observations, recommendations, tips and best practices. Take a look at our article collection to help educate you on marketing tactics you can do for your own company.

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Think Outside the Box with Your Small Business Marketing Efforts

There are definitely tried and true marketing efforts that every small business owner should consider for their small business marketing strategy:  social media, email marketing, content marketing are good places to start. It's always a good idea to mix in some other marketing tactics as well, depending on your target audience, to help diversify [...]

By |2019-05-17T14:04:30-07:00May 9th, 2019|Marketing tactics|Comments Off on Think Outside the Box with Your Small Business Marketing Efforts

5 Marketing Hacks You Need to Try Right Now

If you spend any amount of time reading marketing articles, it seems like everyone has the "must try" idea of the year. The only problem is, most of those "ideas" are the same ones you always read about; mostly because they are the tried and true tactics that WILL get you results. While you definitely [...]

By |2019-04-19T15:43:02-07:00April 19th, 2019|Marketing tactics|Comments Off on 5 Marketing Hacks You Need to Try Right Now

Avoid These Common Pitfalls in Your Marketing Efforts

As the new year begins, many experts come out with marketing predictions, marketing trends, and other suggestions of what you should do in the new year to improve your small business marketing. Hey, we did it too with our own article about marketing resolutions you should make in 2019. Reputable marketers always endeavor to [...]

By |2019-03-26T13:14:37-07:00January 11th, 2019|Marketing tactics|Comments Off on Avoid These Common Pitfalls in Your Marketing Efforts

Marketing and the Holidays: More is Not Better

During the holiday season, companies big and small go into overdrive, trying to drum up last minute revenue, onboard new clients, and possibly squeeze in one last big promotion before the bells chime on New Year's Eve. Sound familiar?  It should, because the frantic pace sounds a lot like what people do during this [...]

By |2019-03-26T13:13:21-07:00December 21st, 2018|Marketing tactics|Comments Off on Marketing and the Holidays: More is Not Better

7 Marketing Mistakes You Need to Fix Right Now

Trying to market your small business and just not seeing the results you were hoping for?  While you may be doing a lot of things right, if you're making any of these 7 marketing mistakes, you may be hindering your efforts. Learn how to avoid or fix these marketing mistakes to help your small [...]

By |2019-03-07T13:24:04-07:00November 5th, 2018|Marketing tactics|Comments Off on 7 Marketing Mistakes You Need to Fix Right Now

7 Marketing Questions Every Small Business Owner Asks

Strategic Marketing Services specializes in small business marketing and while we understand that every small business is different, we notice that there are some questions that small business owners ask us on a fairly regular basis. Since we happen to be big believers in the saying, "No question is a stupid question", we thought [...]

By |2019-03-08T11:28:32-07:00July 20th, 2018|Marketing tactics|Comments Off on 7 Marketing Questions Every Small Business Owner Asks

Do Coupons Help Small Businesses?

Small businesses that sell products online are constantly looking for new ways to bring in more clients, sell more products, and keep customers happy. As an ecommerce company, do coupons help small businesses or do they hurt them? The new norm of buying online People who shop online, whether they're looking for a commodity [...]

By |2019-03-08T11:29:19-07:00July 13th, 2018|Marketing tactics|Comments Off on Do Coupons Help Small Businesses?

The Best Marketing Posts to Read to Get Ready for 2018

2018 is just around the corner, and as is typical this time of year, there is a flurry of trends, tips and predictions to bring in the new year. We played along, writing our own "New Marketing Tactics to Consider in 2018" post a few weeks back, but there's some really good stuff out [...]

By |2019-03-11T10:59:59-07:00December 29th, 2017|Marketing tactics|Comments Off on The Best Marketing Posts to Read to Get Ready for 2018

New Marketing Tactics to Consider in 2018

As we wrap up 2017, it’s time to look ahead in marketing your small business in 2018. Though some of the suggested tactics aren’t new, if they’re new to YOUR marketing, it’s time to add these new marketing tactics to your strategy going forward! Content Marketing Distribution Unless you’ve been living under a rock, [...]

By |2019-03-11T11:01:00-07:00December 8th, 2017|Marketing tactics|Comments Off on New Marketing Tactics to Consider in 2018

Why Your Marketing Isn’t Working

Effective marketing isn't just a problem for small businesses. Large companies often struggle to get their marketing efforts to deliver measurable results. Why is it that no matter what marketing you're doing, you're not seeing results? There are a few reasons why your marketing isn't working. You didn't start with a plan You wouldn't build [...]

By |2019-03-13T11:37:23-07:00January 27th, 2017|Marketing tactics|Comments Off on Why Your Marketing Isn’t Working