Marketing Tactics

There are so many marketing tactics to use as a small business. Sometimes it’s difficult to decide which one(s) are the most effective. With that in mind, we’ve created a series of articles about marketing tactics with our observations, recommendations, tips and best practices. Take a look at our article collection to help educate you on marketing tactics you can do for your own company.

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Why Your Marketing Isn’t Working

Effective marketing isn't just a problem for small businesses. Large companies often struggle to get their marketing efforts to deliver measurable results. Why is it that no matter what marketing you're doing, you're not seeing results? There are a few reasons why your marketing isn't working. You didn't start with a plan You wouldn't build [...]

By |2019-03-13T11:37:23-07:00January 27th, 2017|Marketing tactics|Comments Off on Why Your Marketing Isn’t Working
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The Power of Referrals for Small Business Owners

Every time we create a small business marketing strategy for a client, the one tactic that we recommend across the board is to create a formal referral program. The power of referrals for small business owners can't be emphasized enough: referrals are one of the best ways small business owners can grow their business. [...]

By |2019-03-13T11:38:57-07:00January 6th, 2017|Marketing tactics, Referrals|Comments Off on The Power of Referrals for Small Business Owners
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Should Promotional Products Be a Part of Your Marketing Strategy?

Small business owners are constantly seeking out new, innovative, yet cost-effective ways to get their business in front of more prospective clients. The key to successful marketing is to smartly diversify your marketing efforts to target your ideal client. One often overlooked item is promotion products. Should promotional products be a part of your [...]

By |2019-03-13T13:12:16-07:00December 9th, 2016|Marketing tactics|Comments Off on Should Promotional Products Be a Part of Your Marketing Strategy?
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Podcasts for Small Business Marketing Ideas

Podcasts for small business marketing is not a new concept. One of the main ideas behind having diverse content on your website is that people consume information in different ways. Some people are readers, others watch videos, and still others may prefer to consume information by listening. With so many small business owners juggling [...]

By |2019-03-13T13:25:16-07:00July 15th, 2016|Marketing tactics|0 Comments
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Why Public Speaking is Important for Marketing a Small Business

When most professionals think of marketing, what typically comes to mind is social media, print, email marketing, etc. However, one of the most important marketing efforts a small business owner can make is public speaking. Every small business owner can benefit from becoming a better speaker. Getting your message heard and acted upon is [...]

By |2018-07-27T01:03:26-07:00February 12th, 2016|Marketing tactics|0 Comments
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7 Reasons Why Small Business Owners Should Blog

There are numerous options when it comes to marketing your small business and understandably, it can be difficult to choose which activities you should put your efforts towards as a small business owner. For any business with a website presence, one of the more important activities you can do for your online presence is [...]

By |2018-07-31T21:18:56-07:00January 22nd, 2016|Marketing tactics|0 Comments
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