Instagram has become an integral part of many small business owners’ marketing plan. It is grown significantly over the years, offering much more than just picture sharing options. If your small business uses Instagram as part of your overall marketing mix, here are the new Instagram features you need to know about.
You can also check out the “What’s New” section on the Instagram site to not only learn about new features but get instruction on best practices to get the most out of these features. They also can help troubleshoot any issues you may be having when trying to take advantage of these new features.
The changes this year have definitely been especially helpful for small business owners in the e-commerce realm. Instagram is making it easier to get products in front of potential buyers and make the buying process easier to conduct straight from an Instagram feed. If you don’t have an Instagram shop set up, work with a social media marketing consultant to get this set up for you so your small business can take advantage of these.
There is no doubt that new Instagram features will continue to be rolled out. Be sure your small business is taking advantage of all that Instagram has to offer to help expand your audience and generate more revenue for your company.
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