Paid search

Paid Search

Looking for ideas on how to better manage your paid search for your small business?  Or perhaps you’re just starting out and need a few ideas on how to best set up and manage a paid search campaign. You’ve come to the right place! Strategic Marketing Services has provided several articles to help you decide if paid search is right for your small business, how to manage it, and how to measure results. Need help putting together a plan for your paid search efforts?  Contact us!

Are Paid Ads Right for Your Small Business?

You can’t visit a social platform or search online without being served up ads every step of the way. Paid…

3 years ago

Google Ads Basics You Need to Know as a PPC Newbie

When you’re finally ready to dip your toe into paid advertising, Google Ads is the obvious choice for a lot…

3 years ago

What to Consider Before Starting a Paid Search Campaign

It’s always a good idea for small business owners to invest in a variety of marketing tactics. While those tactics…

3 years ago

What Google Ad’s Changes to Search Terms Reporting Means to Small Businesses

Without much fanfare, Google Ads announced in early September that they would soon stop showing search queries that triggered their…

4 years ago

How to Start Using Google Ads for Your Small Business

Many small business owners are hesitant to use Google Ads because they’ve heard the horror stories about budgets being eaten…

4 years ago

YouTube Advertising Tips, Tricks and Insights

Video marketing is being embraced by more small business owners who understand the power of videos in their overall marketing…

4 years ago

How to Use LinkedIn Ads to Market Your Small Business

If you’ve been using paid ads as part of your small business marketing efforts, chances are you’ve used Google Ads…

4 years ago