You know the old say, “A picture paints a thousand words”? Well, just imagine the impact of images when paired with a thousand words (or 600 or however many you use in your next blog post). Using images is a must when you create a blog post. Here’s how to use images in your [...]
Lately (OK, maybe the last 3-5 years!) you can't read a marketing article without someone praising the many benefits of leveraging content as part of an overall marketing strategy. And we agree! But guess what? Here's something that not many marketers are willing to say out loud: content marketing can be a big pain! [...]
Creating and maintaining an active blog is one powerful way of marketing your business. Numerous articles have been written about the benefits of blogging for business and marketing. At this point, most if not all marketers understand the value of blogging as part of their content marketing. The challenge comes with what to write. [...]
Every small business should have an onsite blog, a place to add new, fresh, relevant content on a regular basis. You want to provide content to your readers that they find useful, so you create blog posts that answer questions people are asking, providing information people are looking for. But when you're a small [...]
