When it comes to sharing insightful information, finding the right marketing blogs can elevate your marketing game if you know which ones to follow. While there are a lot of gems out there, here is our updated list of must-follow marketing blogs you need to know about.
MarTech – https://martech.org/
This is a great resource that is updated often. What’s interesting about this blog is that it’s not just another how-to marketing blog; it showcases the best of the best (and sometimes the worst) marketing efforts by top brands across the country so you can see marketing tactics in action and get inspired to try a few of those tactics in your small business marketing efforts.
HubSpot – https://blog.hubspot.com/
HubSpot is still one of our go-to resources when we’re looking for fresh new marketing ideas. Not only does it showcase fantastic digital marketing advice, it often provides helpful free marketing templates and case studies that will prove invaluable for small business marketers.
Capturly – https://capturly.com/blog
This awesome blog just popped on our radar recently, though it’s been around for a while. It focuses more on website analytics, UX, and e-commerce with a smattering of other topics mixed in occasionally as well. If your small business website needs a bit of a boost, especially if it’s an e-commerce site, you’ll want to check the blog out for some fresh, innovative ideas on improving performance.
Marketo – https://blog.marketo.com/
Marketo’s blog is helpful for any marketer, regardless of their knowledge level. It provides basic insights on marketing tactics and trends, as well as some deeper dives into more complex marketing concepts. Whether you’re looking to get schooled or simply skim a few articles, this is a good resource to keep on hand.
Marketing Charts – https://www.marketingcharts.com/
This resource was on our list back in 2016 and we still LOVE it! This blog has all kinds of marketing charts that give great information in quick, easy bites and is very visual. It often focuses on the latest trends but also gives insights on what marketers are focusing on and how consumers’ demands are changing when it comes to marketing messages.
Crowdfire – https://read.crowdfireapp.com/
This resource focuses a lot on content marketing and social media, so it’s fantastic for marketers looking to be inspired in these areas. They dabble in customer service as well and how to leverage marketing to best serve your customers in innovative ways. We’re loving this blog!
eMarketer – https://www.emarketer.com/articles
This blog has been serving up solid, easy-to-understand marketing insights for years. If you’ve been in marketing for any amount of time, chances are you’ve heard of eMarketer. The fact that they’re still around and grinding out good content is a testimony to their expertise. You definitely want to put this one in your reading rotation.
Search Engine Journal – https://www.searchenginejournal.com/
If you’re looking for solid insights on SEO, paid search, social media, and technical SEO, this is the site for you! It made our list in 2016 and it’s still killing it! SEJ has been around for quite a while and provides insights, data, industry news, and more. The content is diverse, and some articles are more technical in nature, but when you’re ready to really explore all aspects of digital marketing and how to best leverage it for your small business, this is the place to go.
There are SO MANY great marketing blogs out there it was hard to choose our favorites! Of course, we are constantly scanning numerous blogs to get the latest information for our readers. Looking for more must-follow marketing blogs? Check out this list of 51 marketing blogs and bookmark them for future reference!
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